I’ve been in the marketing and public relation business for a long time. I’ve seen some pretty effective product campaigns, but none more effective from a cost and impact perspective than the one I saw in sixth grade. This particular campaign was the genius of a determined English teacher who sought to rid the world… Continue reading When A Lot is Not Alot
The Chance of a Lifetime
It’s not often we get to disarm someone in authority with one sentence. I had that opportunity early in my career and now have more appreciation for that rare moment.